Eugene Parmon

Single bottle of “Tropikų Efektai” beer by Raudonų Plytų and Kino Pavasaris, standing on a neon-lit pedestal. The label features glowing figures in a circular motion around tropical fruits, with a backdrop of teal curtains and sweeping light streaks.
Close-up of “Tropikų Efektai” beer bottle in mid-air, showing fluorescent ink glowing on dancing figures and a glossy varnish highlight on the label title. A second bottle stands in the background on a lit pedestal, against a neon-lit curtain backdrop.
Front and back view of “Tropikų Efektai” beer bottle by Raudonų Plytų and Kino Pavasaris, featuring a mint green and black label with circular dancers around a central fruit. The label highlights guava, mango, and passion fruit flavors, with neon lighting and a teal-blue background.

Tropikų Efektai

eng.

Tropical Effects

Client:

Raudonų Plytų Alaus Dirbtuvės

Behance page

Created for Kino Pavasaris 2022 (Vilnius International Film Festival), “Tropikų Efektai” (eng. Tropical Effects) is a limited edition Berliner Weisse brewed by Raudonų Plytų Alaus Dirbtuvės (eng. Brick by Brick brewery), infused with guava, mango and passion fruit. The label features a custom illustration based on a phenakistoscope — a pre-film animation device — enhanced with fluorescent ink and UV-reactive varnish that glows under neon light. An added AR layer brings the artwork to life when viewed through a smartphone camera.

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Agency work. Created while working at Not Perfect Vilnius, 2022

All Raudonų Plytų labels:

Close-up of a beer bottle label for “Chamas iš Bahamų” fruit punch sour ale. The label features an angry-looking illustrated character with red clothing, and stylized facial features. Surrounding the character are graphic elements representing fruits, including a pineapple, pomegranate, banana, and blood orange. The text “CHAMAS IŠ BAHAMŲ” is prominently displayed in white on black background.
Close-up of a “Darbas Už Borto” beer bottle with a colorful label showing a person in a snorkel mask floating on their back in the water. They wear red swim trunks and inflatable armbands. The label features bold blue and magenta colors with glossy varnish applied to the water and text for added depth. Background is pink and yellow with soft bubble reflections.
Close-up of a beer label reading “Kaskadininkas, kuris nemokėjo plaukti.” The label shows a man in swim briefs lying face-down on a stool, with underwater set props around him. Glossy varnish highlights parts of the text and background elements. The design mimics a film set, nodding to the collaboration with Kino Pavasaris.
Close-up of a “Beta Bangos” Hazy Pale Ale bottle by Raudonų Plytų. The label features abstract graphics in pink, blue, and neon green tones, with arrows, curved lines, and wave patterns. Glossy varnish highlights parts of the design, especially the text and decorative elements. In the background — dark setting with glowing pink horizontal light stripes.
Close-up of “Avantiūra po jūra” Blueberry Maple Stout label, with glossy red typography and underwater scene featuring eyeball-like blueberries. Subtle tentacles, printed in transparent varnish, curl around the fruit against a speckled deep blue background with a red horizon above.
Close-up of “Plakta Vasarelė” beer label, featuring two full-bodied women swimming, viewed from underwater with their heads above the surface. The illustration resembles a Polaroid photo. Glossy varnish is applied to the label title and the blue water area, adding texture and depth to the design.
Close-up of “Tropikų Efektai” beer label with radial design featuring dancing figures and tropical fruit slices. Parts of the illustration, including the figures and central texture, are printed with fluorescent ink that glows in the dark.
Close-up of “Pardon, bet mes išplaukę” beer label with pineapples on a tandem bike and halftone print texture, next to a white bottle cap featuring Raudonų Plytų logo.
Close-up of “Atostogų Dreifas” beer label showing a relaxed swimmer on a red lifebuoy, with glossy varnish accents over blue tiled background.